The Google Ads Extensions Most Home Service Companies Are Leaving Out
If you’ve been running Google ads for any length of time, you’ve probably heard that google ads extensions are worth using. Maybe someone mentioned them in passing, or you saw the option in your dashboard and clicked away because you had bigger fires to put out. That’s fair. But the gap between running ads without […]
Smart Campaigns vs Standard Campaigns: What Google Isn’t Telling You
If you’ve poked around Google Ads recently, you’ve probably noticed how hard Google pushes you toward their automated options. The smart campaigns vs standard campaigns question comes up almost immediately when you’re setting up a new account, and the way Google frames it, the answer feels obvious. Smart campaigns are for busy business owners who […]