What Google Ads CTR Benchmarks by Industry Actually Tell You (And What They Don’t)
If you’ve ever stared at your Google Ads dashboard and wondered whether a 3% click-through rate is something to celebrate or something to explain to your boss, you’re not alone. The number sits there, doing nothing, telling you nothing useful on its own. Context is everything, and that’s exactly what google ads ctr benchmarks by […]
What Is CTR and Why Should Business Owners Actually Care About It
If you’ve ever sat across from a marketing agency while someone pointed at a bar chart and said “your CTR is up this month,” you probably nodded and said something like “great.” Then you went home and quietly wondered what that actually meant for your business. You’re not alone in that. Most agencies throw the […]