Keyword Research for Contractors: How to Find Keywords That Convert
Most contractors we talk to have the same assumption: if you rank for your trade plus your city, you’re set. “Plumber in Minneapolis.” “Roofer in Duluth.” Done. Keyword research for contractors, in their minds, is basically just picking that phrase and pointing Google at it. And we get it. That logic isn’t crazy. But it’s […]
Here’s What Every Contractor Website’s On-Page SEO Checklist Should Look Like
Most contractor websites are not terrible. That is almost the whole problem. They load, they have a phone number somewhere, they list the services, and they sit there quietly while a competitor with a marginally better on-page SEO checklist captures every lead in the zip code. The gap between a site that ranks and one […]